Fractional Marketing & Project Manager
Marketing with Intention
Data-driven. Revenue-focused. Built to move the work forward.
Get the marketing work off your plate without hiring a full-time marketer. I provide hands-on marketing operations support for business leaders that need someone to execute, follow through, and keep things moving.
I bring 15+ years of experience working closely with founders, turning business goals into clear priorities, practical execution, and measurable progress.
15+ YEARS OF EXPERIENCE · FOUNDER-LED BUSINESSES · MARKETING + PROJECT MANAGEMENT · REMOTE & INTERNATIONAL · STRATEGY TO EXECUTION
15+
Years working across global marketing, sales & project management
20+
Businesses supported across multiple industries and markets
30+
Founders founders and decision-makers in the US & EU
100+
Campaigns planned, launched and optimized
WHY I DO WHAT I DO
Revenue is the fuel that keeps the ecosystem alive.
It allows businesses to pay employees, create opportunities, reinvest and evolve.
I want to see businesses succeed. I want to see the founders who built them succeed, and the people who depend on them succeed too.
And I want to be part of those stories.
I've spent more than a decade watching businesses adopt new technology without changing the way they operate.
I've seen businesses spend more on advertising when what they really needed was better follow-up.
I've seen teams buy CRMs they never fully adopted. I've seen companies chase new customers while ignoring the revenue sitting inside their existing database.
Technology doesn't fix a broken revenue process. It amplifies it.
My job is to diagnose the business first, then build the systems around what actually needs to change.
WHO I WORK WITH
Founder-led businesses open to new possibilities.
I work with founders, speakers and industry leaders who are open to new ideas, willing to challenge what no longer works, and ready to build what the business needs next, without adding another full-time layer.
You may be growing quickly, launching something new, restructuring your marketing, or simply need someone experienced to help you open doors to more opportunities, understand the business, and move the work forward.
You value:
Experience over titles
Results over activity
Data over assumptions
Execution over endless planning
Flexibility over traditional work structures
People who can think independently and get things done
If you're open to new ideas and willing to challenge the way things are done, we may be a good fit.
April is proactive, strategic, and very quick to understand what a business actually needs. She doesn’t just execute what’s given to her. She looks at the bigger picture, spots opportunities, and takes action.
April brings both strategy and execution. She can look at the data, understand the customer journey, and then turn that insight into practical marketing actions without needing constant direction
April brought structure and accountability to the project. She kept track of moving parts, followed up on outstanding items, and made sure nothing was quietly falling through the cracks.
SELECTED WORK
A few projects I've worked on.
01 — GROWTH MARKETING
Sales Infrastructure · Growth & Revenue
Building the infrastructure behind a connected revenue engine.
Connecting lead generation, CRM, qualification, follow-up, automation and reporting.
Growth Strategy · Paid Acquisition · Offer Strategy · Follow-up · Automation
02 — BUSINESS OPERATIONS
Advisory · Operations & Project Management
Turned a growing advisory business into a more structured operation.
Worked directly with the founder to build the systems behind the business, including onboarding and offboarding SOPs, ClickUp project management, newsletter operations, workflow coordination, and day-to-day execution across multiple initiatives.
Project Management · GHL · SOPs · ClickUp · Founder Support
03 — BRAND & CUSTOMER EXPERIENCE
Premium Fitness · Offer Strategy
Aligned the offer, pricing, and customer experience with a premium position.
Reworked the offer around customer goals rather than a flat-rate service, strengthened the premium positioning, and aligned the front desk experience with the sales journey.
95% booking rate after repositioning.
Positioning · Offer Strategy · Customer Experience · Sales Journey
04 — PROJECT MANAGEMENT
Asian Business Group · Events & Sales
Built the sales and event experience from the ground up.
Worked alongside the founder to develop the event and sales strategy, coordinate sponsors and high-value attendees, manage event logistics, and deliver the in-person experience from planning through execution.
Event Strategy · Project Management · Sales · Partnerships · Execution
MY TECH STACK
